FRANKLIN OBSERVER: Mass. Voters Say Taxes, Housing Affordability are Top Issues
By Alan Earls
This piece originally appeared in the Franklin Observer on June 2, 2025.
Mass Opportunity Alliance (MOA) released a new poll last week that shows 32 percent of voters believe reducing housing costs is the most important issue they want gubernatorial candidates to address this campaign cycle. The second highest priority for voters is reducing taxes (21 percent), followed by economic development (14 percent).
While housing is a focus for younger respondents (47 percent of Gen Z, contrasted with only 24 percent of Baby Boomers), taxes are a priority across the generational divide. Around one fourth of Gen Z (23 percent), Gen X (24 percent) and Baby Boomers (22 percent) all say reducing taxes is a top election issue for the 2026 gubernatorial race.
The survey results come as debates heat up in the statehouse over tax rates and as Massachusetts is consistently ranked at the bottom for housing affordability nationwide. The average median home price skyrocketed 10 percent in the past year, from $610,000 in 2024 to $675,000 this year.
For more information on the organization’s new polling, read the analysis here.
According to the poll sponsors, polling was conducted among a sample of 508 residents of Massachusetts who are 18 years of age and older and registered voters. This survey was live on May 15-20, 2025 and statistical significance testing in comparisons was performed at 95% confidence level.
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